Top 12 Outbound Call Tracking Software To Elevate Your Sales Strategy in 2024

Do you make dozens of cold calls daily? If so, it's essential to track each call to enhance your performance.

However, trying to keep track of all the cold calls you make each day manually can be overwhelming.

And without proper insights into your cold calling performance, your cold calling becomes a black box—you can't be certain what's working and what's not. This hampers your ability to optimize your sales outreach and scale your cold calling process effectively.

This is where outbound call tracking software comes in handy.

It helps you track your cold calls effectively without the brunt of manual work and enhance your strategy to book more meetings.

In this handy guide, we'll explore the 11 best outbound call tracking software solutions that you can consider to amp up your outreach strategy.

But first…

What Is an Outbound Call Tracking Software?

An outbound call tracking software is a tool for managing outbound calls and analyzing performance, particularly in sales and customer service. It provides valuable insights into various cold calling metrics, such as call volume, duration, meetings booked, and more.

Put simply, it acts as a central hub where all call-related data is collected, organized, and analyzed in real-time.

Sales teams can use this tool to get a thorough understanding of their calling activities, identify patterns, and pinpoint areas for improvement. Additionally, these tools often come with advanced features like call recording, call transcription, and integration with CRM systems.

5 Benefits of Using Outbound Call Tracking Software

According to cold calling statistics, the success rate of cold calls is only 2%. So, to ensure your calling efforts bear fruit, you can't just cross your fingers and hope for the best. You need a full picture of your cold calling activities.

This is where outbound call tracking software comes in. It offers an assortment of benefits to streamline and optimize your cold calling efforts.

Here's a look at the top 5 benefits of outbound phone call tracking software:

1. Save Time by Eliminating Manual Work

Outbound phone call tracking software automates manual tasks, saving significant time and effort. Instead of spending hours manually tracking metrics and logging call details into your CRM system, you can simply let the system handle these tasks for you.

It automatically captures and records important call data, like call duration, outcomes, and notes, and seamlessly integrates them into your CRM platform. This not only eliminates the need for manual data entry but also ensures your call tracking process is accurate and consistent.

2. Increase Efficiency and Productivity

Outbound call tracking software helps reps dial faster, make more calls, and connect with more prospects. This simplifies the sales process and allows them to focus on engaging more leads and progressing them through the pipeline.

With this tool, you can reach more prospects, find qualified leads quicker, and boost the productivity of your sales process.

3. Analyze Key Call Performance Metrics

Sales call tracking tools gather valuable data on various aspects of your calls, including pickup rates, call durations, and call outcomes. This can give you valuable insights into how your outbound calling strategy is performing and help you identify areas for improvement.

For example, you can see which scripts are most effective, when is the best time to reach out to potential customers, and what strategies work best for different target audiences. This empowers you to optimize your outbound calling strategy to achieve better results.

4. Improve Call Management

Another significant benefit of using sales call tracking software is the improvement in call management. These tools offer sales teams a unified platform for placing outbound calls and managing leads effectively.

This means instead of using mobile phones to make calls, you can make calls directly from their desktops, saving time on dialing and focusing more on actually selling.

5. Review Calls More Efficiently

Recording outbound calls enables SDRs to engage in self-coaching by reviewing their own recorded calls. This makes it easier for them to spot any cold calling errors or areas for improvement independently.

Additionally, it allows sales managers to gain access to valuable insights that can be used to review and evaluate different tactics and strategies. By listening to recorded calls, they can assess the quality of interactions, pinpoint areas for improvement, and provide personalized feedback to team members.

10+ Best Outbound Call Tracking Software to Supercharge Your Cold Calling

Tracking the effectiveness of your sales calls is key to optimizing your strategy. The good news is that there is a variety of sales call tracking software that can help you with this.
Here are our top 12 picks for the best outbound call tracking software:

1. Klenty's Sales Dialer

Klenty's sales dialer serves a dual purpose: not only does it help you in scaling your cold calling process, but also serves as an outbound call tracking software. With this tool, you can review your cold calling efforts using data-driven insights and identify areas for improvement with precision.

Key features of Klenty's sales dialer include:

• Call reports. Klenty's goals and reports feature helps sales leaders set weekly and monthly milestones for reps, ensuring they stay accountable and adapt their approach to hit goals.
• Multi-mode sales dialing. Klenty is the only sales engagement platform that offers multi-mode dialing. Its power, parallel, and click-to-call dialers help reps blitz through your cold calls 5 times faster.
• Call recording. Record sales calls and review them at your convenience.
• Call notes. Automatically record calls, take AI notes, and log them into your CRM.
• Call outcome. Mark the status of each call instantly.
• CRM integration. Klenty offers bidirectional integration with 5 CRMs—Salesforce, Pipedrive, Zoho CRM, HubSpot CRM, and Microsoft Dynamics 365.  This ensures up-to-date CRM, saving reps hours of manual work each day and enabling them to focus on selling.
• Conversation intelligence. Let AI take notes for you, review calls quickly with auto-summarization, and automatically sync all notes to CRM.

Pricing:

Klenty’s Sales Dialer offers 2 pricing tiers: Basic and Power.

• Basic: $35/user/month (billed annually) and $45/user/month (billed quarterly)
• Power: $60/user/month (billed annually) and $75/user/month (billed quarterly)

G2 rating: 4.6/5

CRM integrations: Salesforce, Pipedrive, Zoho CRM, HubSpot CRM, Microsoft Dynamics 365.

2. Grove, a Clari Company

Groove is a complete revenue platform that uses automation to drive greater efficiency across the customer life cycle. It allows sales reps to access prospect engagement history and calling insights, and automate workflows.

Some key features of this tool include:

• Flows and plays. Scale prospecting, automate lead follow-up, and expand accounts.
• Tailored engagement strategy. Select the right engagement flow for your audience.
• Detailed insights. Get detailed insights into your workflow to adjust your cold calling strategy.

Pricing: Available on request.

G2 rating: 4.7/5

CRM integrations: Salesforce and Pipedrive.

3. Dialpad AI Voice

Dialpad AI Voice is a business phone system that helps you set up your new business phone and access AI transcriptions and call summaries. This tool allows you to seamlessly switch between different communication channels - calls, messages, and meetings - through a single workspace.

Some standout features of this tool include:

• AI-powered platform. Dialpad automatically captures conversations, tracks action items, and delivers call summaries to your inbox.
• AI recaps. Get AI-generated summaries and the next steps after every call.
• AI sales center. Leverage live coaching and sentiment analysis to close more deals.

Pricing:

• Standard: $15/user/month (billed annually) and $23/user/month (billed monthly)
• Pro: $25/user/month (billed annually) and $35/user/month (billed monthly)
• Enterprise: Available on request

G2 rating: 4.4/5

CRM integrations: Salesforce, Zendesk, Microsoft Dynamics 365, Outreach, HubSpot, and Zoho.

4. MightyCall

MightyCall is a cloud-based call center solution designed specifically for small & mid-sized businesses. It uses AI to monitor call quality and allows you to manage the flow of your incoming and outbound calls efficiently.

Here are some key features of MightyCall:

• Live call monitoring. Enhance your performance with real-time call monitoring.
• Call recording. Record calls to identify what went well and what didn't.
• Real-time analytics. Measure your team's performance through a real-time dashboard.

Pricing:

• Core: $15/user/month for a minimum of three users (billed annually) and $20/user/month for a minimum of three users (billed monthly)
• Pro: $23/user/month for a minimum of three users (billed annually) and $30/user/month for a minimum of three users (billed monthly)
• Power: $30/user/month for a minimum of three users (billed annually) and $40/user/month for a minimum of three users (billed monthly)
• Enterprise: Available on request

G2 rating: 4.5/5

CRM integrations: HubSpot, Salesforce, Zoho, Pipedrive, and Zapier.

5. Flashinfo

Flashinfo is a revenue acceleration platform offering a variety of outbound sales features. It helps you automate dialing, track calls, and access permission controls and sales coaching.

Key features of Flashinfo include:

• Parallel dialing. Manage multiple calls at once.
• Call scripts. Guide reps during concurrent calls for efficient communication.
• Prospect insights. Gain insights about a prospect's tech stack, job updates, funding, and more.

Pricing:

• Professional: $550/month for up to 3 users (billed annually)
• Advanced: $880/month for up to 3 users (billed annually)
• Elite: Available on request

G2 rating: 4.7/5

CRM integrations: HubSpot, Salesforce, Outreach, Salesloft, and Zapier.

6. Orum

Orum is an AI-powered live conversation platform, offering a bunch of products for call tracking, coaching, and analytics. It helps you automate dialing and repetitive data entry, saving time and allowing you to focus on building relationships with prospects.

Some key features of Orum include:

• Detailed analytics. Access crucial metrics to track the performance of your team.
• Call library. Equip reps with recordings that show how top performers handle objections.
• Automate dialing. Eliminate manual tasks and connect with more prospects quickly.

Pricing: Available on request.

G2 rating: 4.6/5

CRM integrations: HubSpot and Salesforce.

7. Aircall

Aircall is a cloud-based phone system that helps sales reps communicate with prospects more efficiently. This tool can be used to track conversations, record phone calls, and gain insights into your overall sales operations.

Some standout features of Aircall include:

• Call recording. Review call recordings to confirm details, monitor quality, and guide training sessions.
• Call transcription. Access AI call transcriptions and voicemails to improve customer experience.
• Call monitoring. Monitor live calls to improve call quality.

Pricing:

• Essentials: $40/license (billed annually) and $30/license (billed monthly)
• Professional: $70/license (billed annually) and $50/license (billed monthly)
• Custom: Available on request

G2 rating: 4.3/5

CRM Integrations: HubSpot, Pipedrive, Zoho, Salesforce, Zendesk, Copper, and more.

8. Close

Close combines outreach, engagement, and automation into a single CRM platform. It helps sales reps scale their reach, automate workflows, and sell more in less time using powerful workflows, predictive and power dialers, and more.

Key features of Close include:

• Call reporting. Forecast sales performance and analyze your funnel health.
• Call coaching. Real-time support for sales reps.
• Call assistance. Automatically transcribe conversations and produce accurate summaries.

Pricing:

• Startup: $49/user/month (billed annually) and $59/user/month (billed monthly)
• Professional: $99/user/month (billed annually) and $109/user/month (billed monthly)
• Enterprise: $139/user/month (billed annually) and $149/user/month (billed monthly)

G2 rating: 4.7/5

CRM integration: HubSpot, Zapier, and more.

9. Revenue.io

Revenue.io is a cloud-based sales engagement platform that helps sales teams drive more pipeline and revenue, analyze performance, and make data-driven decisions.

Some key features of the platform include:

• Call monitoring. Gain insights into talk-to-listen ratios, conversation etiquette, and other performance metrics.
• Call transcription. Automatically transcribe all conversations.
• AI coaching. Train more reps with fewer resources.

Pricing: Available on request.

G2 rating: 4.7/5

CRM integrations: Salesforce, HubSpot, and more.

10. OpenPhone

OpenPhone is a cloud-based calling and messaging solution that can help you manage and track inbound and outbound calls seamlessly. It also allows you to import contact lists, record calls, and add notes to your recordings to boost efficiency.

Some standout features of OpenPhone include:

• Call recording. Record calls manually or set up auto-recording.
• Call transcripts. Get complete, time-stamped transcripts of calls.
• Call summaries. Get context from previous conversations in seconds.

Pricing:

• Starter: $15/user/month (billed annually) and $19/user/month (billed monthly)
• Business: $23/user/month (billed annually) and $33/user/month (billed monthly)
• Enterprise: Available on request

G2 rating: 4.7/5

CRM integrations: HubSpot, Salesforce, and Zapier.

11. Kixie Powercall

Kixie is another call tracking software with a variety of sales engagement and enablement features. You can use the tool to automate outbound calling and texting, boost connection rates, and send automated pre-recorded voicemails.

Key features of this software include:

• Interaction records. Log every call recording, outcome, and text in your CRM automatically.
• More live conversations. Increase connection rate with parallel dialing and answer detection.
• Local presence dialer. Automatically call from a local number on every call.

Pricing: Available on request.

G2 rating: 4.7/5

CRM integrations: HubSpot, Salesforce, Pipedrive, Zoho, HighLevel CRM, Pipeline, Capsule, Insightly, and more.

12. Koncert

Koncert is a B2B sales engagement platform that helps you automate dialing, track all details, coach reps in real-time, monitor productivity, and more. The tool also lets you automatically filter through busy tones, fax tones, bad phone numbers, phone trees, and voicemails.

Some standout features of Koncert include:

• Real-time analytics and reports. Access actionable data to improve your outbound call performance.
• Caller ID management. Access a heat map to see potential over-usage and avoid being labeled a spammer.
• Remote coaching. Coach reps in real-time without the prospect listening.

Pricing: Available on request.

G2 rating: 4.6/5

CRM integrations: HubSpot, Salesforce, Outreach, and Salesloft.

How To Choose the Right Outbound Call Tracking Software?

While you do have a wide variety of tools to choose from, not every software will be the right fit for your business. To select the perfect outbound call tracking software that aligns with your needs, it's crucial to consider factors like:

Call Analytics

Call analytics provides insights into the performance of your outbound calls. This includes metrics such as call volume, call duration, call outcomes, and conversion rates.

Having comprehensive data helps you gauge the effectiveness of your sales calls and allows you to identify patterns and areas for improvement. So, when selecting a sales call tracking software, consider the extent of call analytics it offers to ensure it meets your reporting needs.

Real-Time Call Monitoring

Real-time call monitoring allows sales managers to listen in on live calls. This helps them assess the quality of interactions right away and offer immediate coaching and support to their teams.

This feature is especially helpful for training new sales reps, ensuring consistency in messaging, and maintaining quality standards in customer interactions.

Call Recording

An important factor to consider when selecting sales call tracking software is its call recording capability. This helps you record conversations between sales reps and prospects, making it easier to evaluate what went right and what didn't.

Reps can use the recording to self-evaluate their performance and identify areas of improvement. Call recordings are also an excellent tool to train reps on pitch delivery,  objection handling, and improving overall sales techniques.

Strong CRM Integrations

Another critical factor to consider when choosing sales call tracking software is how well it integrates with your CRM. Seamless integration with your existing CRM platform will help you sync all call data, recordings, and notes with your existing records.

Local Presence Dialing

Local presence dialing allows you to display a local phone number when calling prospects, regardless of their actual geographic location. This helps establish trust quickly, increasing the chances of connecting with the prospect. Additionally, it reduces the risk of your calls being mistaken for spam or telemarketing.

Conversation Intelligence

Conversation intelligence in sales call tracking software gives you access to automated transcriptions, analysis, and call summaries. This means you won't have to spend time manually reviewing calls, saving you time and resources. Make sure the tool you're selecting offers this capability so you can make data-driven decisions and optimize your sales strategy.

As you weigh these factors, it's important to find a solution that ticks all the boxes. From call analytics to CRM integrations, each aspect plays a critical role in optimizing your sales process. Which software stands out as the ultimate choice? Keep reading to find out.

Why Is Klenty's Sales Dialer the Outbound Call Tracking Software You Need?

When it comes to selecting the ultimate sales call tracking software, Klenty's Sales Dialer ticks all the above boxes.

Here are some of the features of Klenty’s Sales Dialer that make it the outbound call tracking software you need to hit your cold calling goals:

• Call reports and analytics. The goals and reports feature enables sales managers to set daily, weekly, and monthly targets for their team. It provides a KPI-driven approach to track metrics like activity targets, prospect coverage targets, and, conversion targets. This makes it easier for managers to identify gaps and coach reps to help them achieve their targets.
• Real-time call monitoring. Track progress in real time and get instant feedback.
• Call recording. Review and analyze all calls in detail to spot areas for improvement, pick any missed details, and refine your sales strategy.
• Strong CRM integrations. Access the tool right from your CRM dashboard.
• Local presence dialing. Use numbers from the prospects' local area code to improve connect rates.
• Conversation intelligence. Let AI take notes for you on call, review calls in minutes with auto-summarization, and sync all notes to CRM.

And that's not all. Klenty is also the only sales engagement platform that offers multi-mode dialing capabilities. With Klenty, sales teams can blitz through their calls 5 times faster compared to manual dialing. Here's how:

• Parallel dialer. Dial up to 5 prospects at the same time. Best for improving total call connects per day from cold prospect lists.
• Power dialer. Dial your entire list in 1 click. No need to click each number to make calls. Works best if your connect rate is above 7%.
• Focus dialer. Dial 1 prospect at a time, with your prospect details, research, script and notes all in one view. Best for personalized follow-up calls.

Book a demo now to see Klenty's Sales Dialer in action!

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